Determination of Factors Affecting Choice of Profession and University Preference of University Candidates
DOI:
https://doi.org/10.63556/ankad.v10i2.452Keywords:
choice of profession, choice of university, factors affecting the decisions, information sourceAbstract
The aim of this study is to determine the factors affecting the career and university preferences of university candidates. Identifying these factors helps universities to shape promotional strategies and supports students in making informed choices for a fulfilling career. Data was collected from 1367 university candidates who were in their final year of education in different high schools and equivalent programs in Ankara and who were graduated and preparing for the university exam with the cross-sectional survey research technique. The most prominent factors in career selection are good income (4.38), easy job opportunities (4,22), working conditions (4,14), and in university selection; technological facilities (4,38), academic staff (4,31), physical, cultural and social facilities (4,28). The most preferred sources of information were social media (22%), university promotion activities and friends studying at school (19%). The final decision was made with their families (38%).
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